Loftin sets stage for live music series today, Oct. 7

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Student life encourages students, staff to grub and groove during lunch-hour concerts.

By Ryan A. Flournoy

The Live in Loftin Music Series will rock the first floor of Loftin Student Center with two performances this fall.

Promoted by the office of student life, the events are 11-1 p.m. Sept. 28 and Oct. 7 in the Fiesta Room of Loftin Student Center.

The series began more than 15 years ago, said Student Life Senior Specialist Carrie Hernandez, and has had a positive turnout with students lured in by the electricity surrounding the performing bands.

The series invites local bands to perform at this college and allows students, employees and music lovers alike to de-stress for a while and enjoy the music during school hours.

“It gives students an opportunity to mingle and step away from their busy day and relax to live music while they eat lunch, even if for a few hours,” Hernandez said.

This year two bands will play on campus, X-Factor on Sept. 28 and Tony Rodriguez Band on Oct. 7.

X-Factor is a diverse and upbeat cover band from San Antonio that has mastered the art of covering popular contemporary music.

They thrive on energy from the massive crowds they bring together and will consider song requests from the audience during their concert.

Tony Rodriguez Band originated in Austin. With deep roots in the Texas roadhouse style of music, they specialize in a blend of blues, country, rock and funk.

Students can help recruit local bands for Live in Loftin by providing the bands’ contact information to the office of student life at the beginning of the semester, Hernandez said.

The bands are chosen for qualities such as relevance, content and their ability to follow up with the booking process, Hernandez said.

Live in Loftin Music Series has a high success rate, with many students gaining appreciation for new music, she said.

“We try to expose students to different genres of music, who otherwise would have remained unaware of the wonders music brings and the talent that local bands have to offer,” Hernandez said.

In the past, Live in Loftin Music Series has hosted some renowned bands, such as two-time Grammy Award-winning Tejano singer Little Joe and his band La Familia.

His unique cry, known as “grito” in Spanish, during his performance has since made him a cultural icon in America and Mexico.

“Little Joe and his band La Familia set the stage for good performers to come,” said Hernandez, who attended that show in 2011.

For more information, call Hernandez at 210-486-0128 or visit the student life office in Room 260 of Loftin Student Center.




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